MediaKroton also focuses on optimizing costs and improving profitability.
Competence, experience and vision
MediaKroton is a consulting company for global management activities. Our skills, experience and approach assist our clients to improve their products, increase profits, reduce costs and communicate more effectively in markets around the world.
Global companies require global solutions.
We develop strategies for international operations based on our extensive knowledge of specific industries, combined with hands-on experience gained in the world’s major markets.
MediaKroton works closely with its clients to resolve complex issues related to the creation, storage and sharing of information on a global scale.
Corporate strategy and planning
Companies operating in the global market face numerous challenges. Many are not able to fully understand the distinction between strategy and tactics, and can end up at a disadvantage in their ability to penetrate new markets and offer shareholder value.
MediaKroton provides our clients all the fundamental skills and tools to support the implementation of global corporate strategies. Clients taking advantage of these strategies develop an effective roadmap that assures success in the international market, thanks to precise operational goals and objectives.
Proper business planning must take numbers into consideration: the business plan, analysis of risk factors, identification of cost centers, financial resource planning and ex-post reporting.
MediaKroton places its vast knowledge of adopting and implementing financial analysis tools at the disposal of its clients.
Sales and marketing
A brand must be able to communicate both globally and locally to increase market capitalization and sales.
MediaKroton provides its clients with the necessary tools for growing globally by focusing on several interconnected areas:
- Consolidating the global brand in the local markets
- Consumer tracking of the initial approach, purchase confirmation and post-sales support
- Implementation of a multi-channel strategy and global sales and marketing activities